Communication Experts.

We know what a good story is, how to tell it and who to tell it to. With unparalleled experience in the media and corporate communications, True North will help you make your mark.

Media Relations

Our team don’t just know senior broadcasters and editors, they also know what they want. True North will help you tell your story, prominently and publicly, with compelling content.  

True North provide excellent insight into the energy policy landscape and execute first class communications strategies. We are delighted to be able to draw upon their invaluable advice and guidance as we work to reposition the North East of Scotland as a globally recognised green energy cluster

Maggie McGinlay

Chief Executive, ETZ Ltd.

Campaigns

A good campaign strategy can be the difference between success and failure. Whether it is a short burst of activity to get your message out there, or sustained pressure to bring about long-lasting change, True North will design and deliver bespoke campaigns that make the difference. 

In a matter of weeks, True North executed a successful engagement campaign that raised the profile of our organisation and plans for growth.

Captain Tom Hutchison

CEO, Montrose Port Authority

Reputation Management

Sometimes things don’t go the way you want them to. At a moment of crisis, you need experience on your side and True North’s Advisors have experience of navigating some of the most challenging of circumstances in both government and business.  

Press Office

Sometimes you would rather outsource your media relations entirely. Let True North handle all proactive messaging and incoming enquiries to give you peace of mind, 24 hours a day, 365 days a year. 

Media Training

We have prepared the UK’s most senior politicians and corporate executives for high-profile media interviews and public speaking events. True North will make sure you are ready for anything. 

Corporate Strategy and Narrative

An outside perspective can help you better understand your own needs. True North will ensure your conventional and digital narrative is telling key stakeholders the story you want them to hear.

Creative Campaigns

Ensuring that the written word is supported by a strong brand and visual assets is imperative for any campaign strategy. Through our strategic partnership with Lane, an award winning creative and digital agency, we can address almost any creative challenge or opportunity.

Read more about our partnership here or visit the Lane website.

Insights & news

General Election called for 4th July
The Westminster rumour mill starting whirling furiously earlier in the day, with Senior Cabinet members pulling out of scheduled media interviews left, right and centre and Foreign Secretary David Cameron summoned home from Albania for talks this afternoon at Number 10. The SNP’s Westminster leader Stephen Flynn sought to nail down the Tory leader on the question at PMQs at lunchtime and Sunak’s answer was as revealing as it was cryptic. On the steps of Downing Street, in the rain, just after 5pm, Rishi Sunak put speculation to bed and pulled the trigger…
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  • Political Analysis
  • Polling
North East’s M-Word event continues menopause conversation
Senior businesswomen from across the region gathered in Aberdeen to share their experiences of the menopause and hear expert advice from two guest speakers. Organised by Aileen Easton, Chief Corporate Affairs Advisor at True North Advisors and Shona Macaskill of Gary Walker Wealth Management, the “M-Word” event was the first in a series planned for the North East during 2024. The audience which gathered in W-Zero-1, in Aberdeen’s Energy Transition Zone, heard from Nicola Williams, a menopause counsellor based in Kemnay, and Kim Woolner, a holistic HR consultant from Peterhead…
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  • Events
North East tour for Secretary of State
Secretary of State for Scotland Alister Jack MP in Aberdeen for a packed programme of engagement with the energy sector. He visited Port of Aberdeen‘s new £420 million South Harbour, before an update from our client ETZ Ltd CEO Maggie McGinlay on progress with the development of the Energy Transition Zone and presentations from three exciting and innovative companies based there who are driving really exciting developments in net zero…
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  • Oil & Gas