True North Team in Aberdeen

New-look website, expanded team and services

We are delighted to share another major milestone for True North.

Our new-look website highlights the unparalleled service True North Advisors offers across strategic communications, public affairs, policy insight and research, speechwriting, media training and much more besides.

It also features biographies and specialisms of our expanded team of expert advisors. Managing Partners Geoff Aberdein and Fergus Mutch, as well as Chief Corporate Affairs Advisor Aileen Easton, who have now been joined by two new Senior Advisors: Dr Eilidh Whiteford and Andrew Liddle.

Eilidh, the former MP for Banff and Buchan, brings unrivalled experience of the House of Commons, media engagement, and research. As a former advisor to the Scottish Labour Party and award-winning author, Andrew brings invaluable knowledge, written skills and political insight ahead of a crucial General Election next year.

Since True North’s inception in 2022, our growth has been predicated on a simple pledge to all our clients: direct access and support from our entire team of specialist advisors. That means all our clients always receive the very best strategic advice and support, which is why more and more businesses are choosing to work with us.

While we are co-headquartered in Aberdeen and Edinburgh, we now work across the UK. Our clients operate in every major sector in the economy, including energy, financial services, infrastructure, digital and food and drink.

Whether you are seeking to deliver impactful communications, achieve top class thought leadership, gain insight and analysis of the ever-changing policy landscape, engage with political stakeholders or obtain the very best in speechwriting and media training, then True North stands ready to support you.

Click here to find out how we can support you. 

Martin Gilbert (True North Chairman)

Martin Gilbert

Chairman

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Insights & news

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