---
title: Kate Forbes joins True Stories
description: Kate Forbes has joined True Stories – the new live events business launched earlier this year by True North Advisors – as it sets its sights on growth. 
---

[News and insights | True North Advisors](https://truenorth.scot/news)

# [Kate Forbes joins True Stories](https://truenorth.scot/news/kate-forbes-joins-true-stories)

 Written by [Geoff Aberdein, Managing Partner](https://truenorth.scot/news/author/geoff-aberdein-managing-partner) | Sep 28, 2026, 7:43:52 AM

**Kate Forbes has joined *True Stories* – the new live events business launched earlier this year by True North Advisors – as it sets its sights on growth.**

In her first appointment since leaving government, the former Deputy First Minister will host a programme of high-profile conversations with world-class speakers and storytellers in front of live audiences.

Kate's first event will be *True Stories: An Evening with Sir Chris Hoy*, taking place this Friday (October 2nd) at Dundee’s Caird Hall.

She will interview the sporting legend and six-time Olympic champion about his extraordinary sporting career, his life beyond elite sport and the courage and resilience he has shown since being diagnosed with terminal cancer.

The event will be delivered in partnership with Prostate Cancer UK, which will use the evening to raise awareness and save lives.

In 2027, True Stories will also present a new *True Leaders* series of invitation-only leadership roundtables and major business breakfasts, platforming leading figures from the worlds of business, sport, media and philanthropy. Ms Forbes will play a key role in shaping the content and delivery of *True Leaders* and *True Stories* going forward.

**Ms Forbes said**: “I am delighted to be joining True Stories and particularly excited by the opportunity to help build an ambitious programme of events across Scotland and beyond.

“Throughout my time in government, some of the conversations I valued most were those which brought together people with different experiences, perspectives and ideas.

“*True Stories* has exciting plans to create more of those conversations, from major live events to intimate roundtables bringing together leaders from across business and public life.

“It is a real privilege that my first event will be with Sir Chris Hoy. His achievements in sport speak for themselves, but the courage and resilience he has demonstrated beyond the velodrome have inspired people across the country. I am very much looking forward to our conversation in Dundee.”

**True North Managing Partner Geoff Aberdein said:** “We are so pleased that Kate has chosen to come onboard to spearhead *True Stories* in her first role since leaving government.

“She is one of the most engaging and respected figures in Scottish public life – thoughtful, quick-witted and endlessly curious about people, their stories and their ideas.

“Kate has a real gift for asking the questions you actually want answered and for creating conversations that feel completely natural while delving deep into the meaningful issues.”

**Sir Chris Hoy said**: “I’ve been fortunate to experience some incredible highs during my career and, more recently, some very different challenges. I’m looking forward to sharing some of those stories and reflecting on the lessons I’ve learned along the way.

“Scotland has always given me incredible support, and it will be very special to be back in front of a Scottish audience.”

**A Prostate Cancer UK spokesperson said:** “We're delighted to support True North Advisors for an unforgettable evening with Sir Chris Hoy at Caird Hall. His seismic impact on prostate cancer awareness is unmistakable.

“His campaigning has ensured the UK's most common cancer has remained high on the political and media agenda, and Prostate Cancer's UK Risk Checker recently reached a milestone of five million people checking their risk online, many of them driven there by Sir Chris.”

True North Advisors launched True Stories earlier this year with broadcaster and documentary-maker Louis Theroux, bringing thousands of people to live theatre events in Dundee and Edinburgh.

The series brings major figures from public life to Scottish stages for intimate, wide-ranging conversations exploring the stories and defining moments behind their public lives. True Stories is a wholly owned subsidiary of True North Advisors.

The final remaining tickets for *True Stories: An Evening with Sir Chris Hoy* are available [via Dundee Box Office.](https://www.dundeebox.co.uk/Online/default.asp?doWork::WScontent::loadArticle=Load&BOparam::WScontent::loadArticle::article_id=8BF9F14F-9FCE-4D69-B65F-1253469DE04F)

[View full post](https://truenorth.scot/news/kate-forbes-joins-true-stories)

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